Why sit idle after matric or inter exams when you can learn these in-demand freelancing skills in 2022 and earn a handsome income? As industry pundits expect global E-commerce market volume to reach a whopping $8 trillion mark by 2028, there is always a dearth of skilled workforce. You can acquire in-demand freelancing skills, enter a rapidly growing market, and get your piece of the pie by doing a simple certification.
Let’s dive a bit deeper and learn more about the most in-demand freelancing skills.
SEO or Search Engine Optimization
There’s a common saying among marketers that the best place to hide something is to put it on Google’s 2nd page. And there’s a reason behind this.
Studies by multiple sources have claimed that only 25% of the users go to the second page of the search results; the majority – 75% of the users – stick to the first page. And because of the very same reason, owners “optimize” their websites for search engines. And the person who optimizes websites for higher rankings in Google’s search results is called the Search Engine Optimization specialist.
SEO specialists craft strategies to help websites achieve higher rankings on search engines, such as Google and Bing. There are two ways of gaining higher rankings:
- Organic (unpaid)
- Inorganic (paid such ads)
SEO is all about organic methods. SEO specialists deploy various techniques to achieve higher rankings and bring more traffic. In a nutshell, an SEO specialist optimizes a website for search engines and the users or target audience. Following are the 3 types of SEO:
- On-Page SEO – deals with optimizing the front end of the website for a seamless user experience.
- Off-Page SEO – deals with acquiring authoritative backlinks to the website.
- Technical SEO – deals with optimizing the back-end of the website.
As more and more businesses continue to digitalize, there’s always a shortage of SEO specialists in the market. Experts believe that SEO skills will remain one of the most in-demand freelancing skills in the years to come.
Copywriting & Technical Writing
When it comes to the digital multiverse, writers act as a bridge between business owners and customers. A top-notch writer converts the target audience into leads and plays a major role in uplifting sales. Both B2B and B2C businesses need writers to prosper and flourish. Therefore, copywriting and technical writing are 2 of the highly in-demand freelancing skills on popular platforms such as Upwork and Fiverr.
While beginner writers start from as low as $5 per hour, seasoned wordsmiths can go as high as $150 per hour.
You can complete a copywriting or technical writing certification in 2 to 3 months.
Graphic designers woo the audience with their creativity. There exist design needs across every industry.
As a graphic designer, your job will be to use text and illustrations to create visual compositions. A top-notch graphic designer grabs the audience’s attention by creating stunning visuals for different digital platforms. Because of the same reason, there’s always a shortage of graphic designers in the global market, and clients continue to hire designers at above-market rates.
A gig on popular freelancing platforms like Upwork or Fiverr can let you earn as high as $150 per hour. For creative people and students, graphic designing is the perfect career to pursue as it will be one of the highly-rewarding freelancing skills in 2022.
Data & Analytics Mastery
In 2006, British Mathematician Clive Humby famously said that data is the new oil and if anything, the time has only proved him right. Small, medium, and large-sized companies, software houses, and E-commerce setups are willing to pay anything to top-notch data scientists. Why? Because data-driven decisions and strategies are producing intended results.
You can kick-start your career as a beginner-level data analyst through a simple certification. If you want to become a top-rated data scientist, you need to get a degree from a top-rated university – such as BS Data Science from the University of Central Punjab.
When it comes to the digital multiverse, E-mail marketing belongs to the old school as it is one of the oldest forms of digital marketing. As conversion rates are higher in this medium, it remains relevant.
To become a top-rated E-mail marketer, all you need to do is get a simple certification from a reputable institution. A top-rated E-mail marketer can earn up to $150 an hour from a single gig on Fiverr or Upwork.
The world is becoming a highly competitive place. Therefore, if you need to survive and stay relevant, there’s no shortcut but to acquire new skills. So, instead of sitting idle after matric or intermediate exams, you should pursue certifications in any of the said fields. By doing so, you shall not only acquire new skills but can also take good care of your expenses, too